Skol baiacu

The Skol Baiacu (Blowfish) commercial is the perfect way to convert beer drinkers over to Skol. The ad focuses on the bloating nature of beer in general and uses men and women puffing out like blowfish as examples throughout the commercial. There were 6 separately filmed commercials all featuring men and women puffing up in different situations.

The effect of inflation was achieved with a mixture of inflating fatsuits and cgi.